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Gambling is one of the oldest activities that has been popular since ancient Greece. For two thousand years, the attitude towards the industry has changed more than once: from encouragement by states to a complete ban on any gaming establishments. Modern gambling business is a respectable direction with multimillion-dollar investments and quick payback of projects.
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The gaming industry is a promising area with good investment opportunities.
The following advantages of the sphere can be highlighted:
A turnkey casino, a bookmaker or an online poker project are highly lucrative areas. The first profit from a large project can be obtained a month after its launch. The full return on investment can be received in about a year.
The modern gambling market also offers hundreds of small and medium-sized start-ups with a 6- or even 3-month payback. For example, you can open an online casino under a franchise agreement. The main thing is to find a reliable provider because many difficulties in the gaming business are associated with the purchase of low-quality software.
According to the analytic company SoftSwiss, the gambling market is growing by 10-15% annually. The cost of ongoing projects is also increasing.
It is like real estate in the centre of a large city. It will always carry a price, despite the nuances of tax policy, market changes, etc.
The future of the gambling industry is directly related to the use of innovative IT developments.
When creating casino software or betting script, developers use a whole range of technologies and instruments:
Programming languages and auxiliary components | To create high-quality casino software, providers utilise:
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VR and AR solutions | Virtual and augmented reality improve the user experience, motivating gamers to play in casinos more often and place bigger bets. VR and AR are based on the hologram method, which creates the effect of being in a gambling hall |
Artificial intelligence | The technology enhances the security of the gaming business. AI is often used in verification systems when two-factor identification of gamblers is required |
The advantages of the entertainment business include the variety and demand for potential projects. Entrepreneurs have access to both the internet niche and the land-based sector.
Young businessmen, as a rule, choose the online area. It is possible to open an online casino, launch a betting site, or a virtual poker portal. The market includes an impressive list of ready-made offers (for example, turnkey casinos).
The land-based sector requires large investments. Therefore, this field is mainly the choice of large businessmen.
Entrepreneurs often invest not only in gambling establishments but also in related businesses (hotels, restaurants, bars, and entertainment areas). A vivid example is the world-famous casino complexes in Macau (China) and Las Vegas (USA). These tourist meccas are structures with billions in turnover and sky-high profits.
The future of the gaming industry is directly related to the attitude of the authorities in each jurisdiction. Most countries have already assessed the prospects of the gambling business and have allowed it to operate in their territories.
The legalised industry brings states millions of dollars in revenue and creates thousands of jobs. Auxiliary companies that offer to buy casino software, equipment for land-based halls, and order marketing and legal services also make money.
Where can you open an online casino or a land-based business:
If you do not know where and how to start an entertainment business, take a closer look at offshore registration. Local regulators offer an optimal fiscal burden. The launch of a gaming project in such locations is beneficial due to working with the .com domain. It allows you to reach a wider audience.
The governments of many developed countries have a positive attitude towards gambling. For them, this is a promising sector of the economy, which provides huge revenues to the budget. The authorities are improving the legislative framework, developing transparent regulatory mechanisms, and reducing the tax burden. Therefore, the sphere attracts potential investors.
Despite lots of undeniable advantages of gaming, some entrepreneurs decide to postpone the launch of projects in this niche. Investors doubt, postponing possible success: Gambling business: is it worth starting?
Consider the main misconceptions and difficulties associated with the gaming field:
The gaming industry is a promising area with excellent opportunities for investors.
Do you want to learn how to launch a gambling start-up? Contact Smart Money and we will help you organise and open entertainment projects of any complexity.
Our catalogue contains prestigious turnkey solutions, games from the best providers (Microgaming, Novomatic, Evolution Gaming, Amatic, Ezugi, and others), and security systems. We offer assistance in obtaining a licence, legal support for businesses, and their marketing promotion.
Do you still have any questions? Ask an expert
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