The prosperity and profitability of wagering projects largely depend on the efficiency of their distribution. In such an intensive competitive rivalry inside the gambling industry, it is important to produce modern entertainment content with proper promotion.
The experienced Smart Money company helps with the rapid distribution of solutions in prestigious jurisdictions. A professional team provides full legal and technical support for web projects and develops exclusive custom-made slot machines.
The main benefit of the solution is the high speed of the content connection. Most often, aggregators use API tools. This helps to quickly install slots on any site, regardless of the computing language.
Most iGaming products come with a convenient administrative system (payment module, CRM program). Good equipment of the gambling platform also contributes to the growth of the audience.
Aggregators supply titles from dozens and hundreds of manufacturers. It is difficult to get unique conditions for copyright products, especially for novice studios. In this case, it is better to contact the entrepreneur and develop an individual promotion strategy together.
Well-known developers use an integrated approach, collaborating with both operators and aggregators.
It is worth considering the experience of the studios with the largest audience coverage:
Microgaming. The producer supplies games (such as slot machines, cards, arcades, and live entertainment) to 90+ aggregators and cooperates with 560 online casinos. The content is presented in many jurisdictions, including the promising markets of South America, Australia, and Southeast Asia.
Evolution Gaming. The Swedish company interacts with 69 aggregators and 360 gambling sites. In July 2020, the provider acquired a stake in NetEnt, a well-known game developer. The main purpose of the deal is to strengthen its position in the promising US market. Evolution Gaming and NetEnt are actively using the cross-selling method to increase the outreach of video entertainment.
Yggdrasil. The firm produces colourful slot machines and supplies them along with offers from other studios. The branded casino software contains entertainment from 7 partners, as well as a built-in transaction module, bonus program, and reporting tools. The provider also offers a package of services to increase the outreach of games for small studios.
Playtech. The producer releases video slots and manages 20 subsidiaries. These are Eyecon, Quickspin, Sunfox, Ash, Playtech Origins, Playtech Vikings and other companies that create and sell content.
Pragmatic Play. The developer has signed agreements with 57 distributors and 540+ operators. The unique solutions of Pragmatic Play are presented on the official website with a convenient classification system depending on the genre, mechanics, and theme of the game.
The company offers comprehensive services for the delivery of gaming content.Smart Money has developed a universal wagering platform with original settings to increase coverage.
The main advantages of the branded product are:
Easy integration. The firm uses flexible API tools that speed up software installation many times over.
Wide equipment. Slots include a universal payment system, reporting module, and CRM service.
Safety. The wagering platform contains a multi-factor verification program. The service prevents fraud and illegal access of minors to gambling sites.
In-game tools. Smart Money organises multiplayer tournaments, progressive jackpot draws, and campaigns to attract a solvent audience.
Powerful partner network. The brand has developed an affiliate program with unlimited potential for internet traffic growth. The professional team uses affiliate links, promotes the product in search engines, as well as works with bloggers and professional gamblers.
The Smart Money platform includes products from Microgaming, Gaminator, Endorphina, Rival Gaming and other developers. The operator can present original slots together with the solutions from industry leaders, which will positively affect brand awareness.
Developers can post finished games on their websites or interact with specialised companies — operators and aggregators.
Cooperation with entrepreneurs ensures the publication of content on favourable terms. The operators create separate website pages for game developers' products, organise joint tournaments, and launch a series of progressive jackpots.
Working with aggregators is beneficial due to the rapid integration of content. Entertainment comes with additional components (payment services and CRM systems).
Famous software manufacturers (for example, Playtech, Microgaming, Pragmatic Play and others) work with operators and suppliers and resell content to subsidiaries.
Smart Money offers complete solutions for the distribution of casino software.
We also develop custom slot machines using advanced technologies (HTML5, Blockchain, VR, and AR) and provide professional legal and marketing support.