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Turnkey Internet Casino from Smart Money: Games that Players Like

Updated 11.08.2022

Experts of Fortune Business Insights call the new decade the best time to invest in virtual gambling.

As a result of the pandemic of 2020, many ground casinos switched to the iGaming sector, and, at the beginning of 2021, there were already 4.5 thousand companies. However, the gambling market remains unfilled. Punters are looking forward to the release of new slot machines and the opening of online platforms.

Online casino: games that players like

The Smart Money studio offers you to find out which games are the most demanded in 2022. From us, operators can also buy an online casino along with a catalogue of modern entertainment content from the best turnkey casino software vendors.

Land-Based Locations Reorient towards the Digital Market

The pandemic of 2020 has made its adjustments to the work of offline gambling venues:

  • Firstly, operators suffered huge losses during several hard lockdowns. With almost zero profitability, enterprises had to pay not just salaries to employees but also taxes, licence fees, and rental services.
  • Secondly, after the casinos are already opened, they are forced to manage the problems related to restrictions on the number of visitors. The control of sanitary norms on the part of the state has also become stricter.

Given the current situation in the offline gambling niche, more entrepreneurs want to understand how to open an online casino. The best option is to launch a multi-channel live gambling platform.

Interest in iGaming projects is warmed up by players themselves. Fortune Business Insights states that about 30% of users choose a live turnkey casino solution because they are attracted by the chance to communicate with the dealers, and by the absolute transparency of all drawings.

Well-Known Operators That Offer Live Products

Live casino games: providers and operators

The entertainment content with live croupiers is quite diverse and it is in it that entrepreneurs should invest money in 2022. An excellent choice is the acquisition of a turnkey online casino along with a catalogue of interesting live titles, as well as financial and management tools.

Let us consider which solutions are worth buying for a website with real dealers:

Products from Respected Live Developers

At Smart Money, it is possible to purchase online casinos with built-in live entertainment from such popular software vendors as:

VIVO Gaming

This American company from San Jose (California) is known for its exciting live products: roulette, blackjack, baccarat, and poker.

The provider offers several interesting options: adaptation of gambling solutions to the legal norms of specific countries, as well as the connection of payment systems and user settings (multi-gaming, internal chat)


The brand is a pioneer in the development of entertainment with real dealers. The manufacturer obtained a licence in the prestigious jurisdiction of Curacao and manages 9 live studios in different parts of the world (Bulgaria, the USA, Cambodia, and Latvia).

Ezugi offers several card games, immersion roulette, keno, and lottery solutions

Lucky Streak

This developer owns 2 high-class studios in Latvia and Lithuania.

The firm provides video streaming in Full HD format. A high-quality 3D picture is achieved thanks to the use of several cameras that shoot the gambling table from different angles


Products of the company combine the advantages of betting and live drawings. The provider guarantees dynamic and fun gameplay with a wide range of additional bets on the outcomes of the rounds.

The vendor’s live portfolio includes several types of poker, roulette, Wheel of Fortune, and blackjack

Asia Live Tech

The company is focused on the South-East Asian market, so its portfolio is dominated by games, which are traditional for this region: Sic Bo, Dragon Tiger, and Punto Banco baccarat.

The entertainment content is delivered along with a stable BOS system for website management

Current Offers Provided by Land-Based Casinos

Representatives of the offline gambling sector keep up with global trends in the development of live products.

Let us consider several leading operators that succeeded in working with users:

  1. Portomaso Casino. For several years, a well-known enterprise with a Maltese permit has been cooperating with such manufacturers of real-dealer solutions as VIVO Gaming, Lucky Streak, and others. The brand rents gambling tables to live studios. Moreover, the vendor conducts broadcasts from real casinos. Most often, poker and blackjack, as well as a roulette wheel, get into camera lenses.
  2. Oracle Casino. The firm works with a wide variety of providers and effectively distributes its content. Professional shooting equipment is located in gambling halls. The company’s platforms contain live roulette, blackjack, baccarat, three-card prime, and Texas hold'em.
  3. William Hill. This operator has implemented into the live content a certified RNG, which determines winning combinations in baccarat, roulette, and other types of table entertainment. Those dealers who switched to remote work due to the pandemic are commenting on the course of the game in real time, communicating with users, and holding drawings of valuable prizes.

Casino Solutions Popular with Gamblers

Casino games: popular entertainment

In addition to live products, Fortune Business Insights highlights the following categories of content that are extremely in-demand among users:

Slot machines

It is hard to imagine an online casino without a catalogue of dynamic video slots.

At the same time, many manufacturers are moving away from the usual format of 5-reel solutions. Instead, punters are offered interactive games with a cluster approach to the formation of prize lines, expanding reels, additional rounds in the form of quests, and other non-standard options

Instant games

In this case, there is no need for pre-load on personal devices. Casino visitors are attracted by dynamic mechanics, interesting plots, and cross-platform products.

Instant games can be launched via social networks where people share their success and impressions with friends

Bingo and lotteries

The increased popularity of drawings and bingo is explained by the fact that these solutions have a large geographical spread.

They are considered legal in many countries where other games of chance (slots, cards) are prohibited. A vivid example is India where lottery software for a turnkey casino brings multimillion-dollar profits to operators

Blockchain Games as a Recent Trend in the iGaming Niche

Those who want to stand out against the background of competitors and establish the best turnkey online business should pay attention to promising Blockchain products.

The development of an internet platform with Bitcoin entertainment has the following advantages:

  1. No need to pass the certification of solutions. By its very nature, Blockchain works as a decentralised global network. The operation of the system does not depend on the requirements of regulators, as well as local or fiscal authorities. As a result, BTC games do not need to be certified, which saves entrepreneurs time and monetary costs.
  2. Use of advanced mechanics. Blockchain technology allows casino owners to move away from traditional 5-reel slots and offer gamblers an exciting user experience. For example, developers can create multiplayer or action games with amazing graphics.
  3. No limit restrictions. The products support the deposition and withdrawal of funds in Bitcoins. Transfers in this cryptocurrency are characterised by high speed and anonymity, and there are no restrictions on the size of the maximum and minimum bets.
  4. Improved security. Blockchain is based on a cryptographic data encryption algorithm. The technology protects the infrastructure of casino projects. Therefore, operators do not need to connect additional verification systems or antifraud programs — the iGaming resource is already safe.

Requirements for the Quality of Gambling Solutions

Most often, users pay attention to the following parameters:

  • availability of a licence and certificates of conformity for a package of video games (documents can be obtained in such reputable laboratories as BMM TestLabs, QUINEL, and NMi);
  • cross-platform entertainments (smooth launch in all browsers and operating systems, as well as on all popular devices — smartphones, PCs, and tablets);
  • modern design (both the brightness and clarity of the picture are taken into account, as well as the user-friendliness of the lobby);
  • interesting mechanics (gamblers are tired of standard 5-reel slot machines but they will be happy to play cards, cluster slots, and lotteries);
  • non-standard plots (users are attracted by products based on famous comics and TV shows, holiday video slots, and solutions with unusual themes);
  • good bonuses (customers love games with a generous bonus program: loyalty points, high cashback, as well as random gifts and free spins).

The Main Things about the Right Choice of Casino Entertainment

Gambling software: key features

From Smart Money, you can order a turnkey portal with the best catalogue of gambling solutions in the market.

Our offer includes:

We also recommend you to order Bitcoin, real-dealer, VR platforms and many other proprietary online casino software solutions.

  • Products that are the most popular with gamblers are live entertainment, lotteries, bingo, as well as multiplayer and Bitcoin games. As for slot machines, first of all, administrators should connect options with non-standard mechanics.
  • When choosing casino entertainment, punters pay attention to the availability of all necessary licences and certificates, cross-platform environment, visualisation, user-friendliness of the lobby, and the presence of good bonuses.

Establish a successful turnkey casino business by ordering a personal consultation from Smart Money experts.

Hans Adrian

B2b Gambling Business Advisor & Strategist


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