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  • Top 10 Casino Providers: Smart Money Compilation for 2023

Top 10 Casino Providers: Smart Money Compilation for 2023

Updated 06.12.2023

The Smart Money company invites you to explore the list of the best online casino software suppliers.

Casino software by Microgaming

You will learn which slots are in demand among the audience and increase customer loyalty. Our overview presents all the answers to these and other essential questions.


Microgaming is a leader in released titles (850+), the size of paid jackpots, and the number of jurisdictions in which the company has obtained licences. The provider's performance is marked by numerous prestigious awards. The developer is also included in the Guinness Book of World Records thanks to its global jackpot series, Mega Moolah.

The studio is a headline participant in advanced iGaming exhibitions. Stands featuring the firm's products are showcased at EGR Power, SIGMA, ICE London, SBC Summit, and other industry events.

The company focuses on responsible gambling, the implementation of ESG standards, the fight against fraud, and other important topics.

Microgaming's achievements are impressive:

  • €1.45+ million — the total value of jackpots paid in the Mega Moolah series;
  • 450+ titles with support for mobile and desktop versions and innovative mechanics like HyperSpins, Link&Win, Power Stacks, and WowPot;
  • 5,000+ employees in 10 development offices;
  • over $600 million in annual revenue;
  • support for 45+ languages and 30+ currencies;
  • licensing in 25+ jurisdictions worldwide.

The firm is one of the founders of the Manx e-Gaming Association (MeGA) and the Betting and Gaming Council (BGA). These organisations focus on player safety issues and promote a responsible approach to business conduct.

Evolution Gaming

Evolution Gaming is a well-known content provider for live casinos. The company was one of the first in the market to start producing titles with live dealers and has achieved tremendous success in this field. For 12 consecutive years (from 2010 to 2022), the developer has won the "Live Casino Supplier of the Year" award, according to EGT.

Currently, the firm manages over 700 tables in various locations, including cutting-edge development studios and halls in world-class gambling facilities. The quality of the picture and sound remains at the highest level, thanks to the use of advanced equipment and modern security systems.

The Evolution corporation includes Red Tiger Gaming, Nolimit City, DigiWheel, and other companies. Despite acquiring Evolution's controlling stakes, these studios continue to develop under their own brands.

Reasons why Evolution Gaming is a recognised market leader:

  1. Maximum coverage of the live entertainment segment. The range includes classic table solutions with real dealers, versions with advanced features and jackpots, multiplayer content, and other attractive offerings. Roulette alone is presented in more than 10 variations, providing punters with a wide selection.
  2. Innovative approach to development. The studio was the first in the market to launch the Game Shows series, combining traditional table titles with elements of popular shows. The product range includes Crazy Time, Funky Time, Crazy Pachinko, Extra Chilli Epic Spins, and other fascinating solutions.
  3. Engaging bonuses. Evolution offers free rounds, additional bets on outcomes, and win multipliers. Some prizes are awarded in the form of NFT assets, including the Crypto Kitties game lineup.
  4. Global representation. The company holds licences in 16 jurisdictions and fully covers the European market. Its proprietary solutions are legally supplied to live casinos in South Africa, Canada, and the USA.


This is one of the oldest gambling software developers. The brand began its journey with the production of land-based slot machines in the early 1980s. In the 2000s, the technology of the Austrian corporation could be found in every gaming hall in Europe thanks to its reliability and durability.

In September 2011, the vendor diversified its activities and started releasing digital slots. The first titles became analogues of well-known land-based machines that had been appreciated by the company's fans.

Key features of Novomatic's proprietary software:

  1. A huge selection of legendary slots. The provider's portfolio contains numerous iconic solutions, including Book of Ra, Lucky Lady’s Charm, Sizzling Hot, King’s Treasure, and other recognisable products. These releases remain as relevant as they were 10 or 15 years ago, despite ultra-modern trends and new developments in the iGaming sphere.
  2. Effective player retention tools. The company was one of the first in the market to introduce the Gamble feature. This is a risk round for doubling winnings, triggered after a successful combination appears on the reels. Slots are also complemented by special symbols, free spins, and other attractive features.
  3. Long return cycle of bets. This, along with the average RTP, gives the operator an advantage over players. Winning combinations occur relatively infrequently, allowing more money to stay in the online casino. The slots are generously supplemented with free rounds to keep punters engaged during long sessions without victories.

Novomatic holds licences in Malta, the United Kingdom, Alderney, and other prestigious jurisdictions. The vendor's software is approved in the United States (Michigan, Delaware, and Nevada). The company has an exclusive right to supply equipment in Colorado and Florida, as well as in Canada (the province of Ontario).

Big Time Gaming

This recognised innovator revolutionised the perception of slots with its original mechanics. The firm is considered the progenitor of cluster machines, which are actively gaining market share today.

The supplier releases solutions with the following mathematical models:

  1. Megaways. With each new spin in these products, a different number of symbols can appear on the same reel, generating more pay lines. In some slot machines, this can reach over 117,000 ways to succeed.
  2. Megaclusters. After forming a winning line on the screen, each element is divided into several small cells. This feature increases the overall reel size and a punter's chances of mega payouts.
  3. Megapays. This progressive jackpot system consists of four levels — Mini, Midi, Major, and Mega. The prize pool is formed from players' bets, and the draws are triggered randomly during base rounds and free spins.
  4. Megaquads. Instead of one gaming field, four 4x4 clusters with 256 pay lines are formed. During bonus sessions, their number can increase to 16,777,216 winning directions.

The studio’s solutions are in high demand among gamblers and B2B partners. Many top companies, such as Blueprint Gaming and Pragmatic Play, have signed exclusive agreements with the vendor to use its advanced mechanics.

Big Time Gaming is known for its creative promotions and contests. The developer gives away cash prizes, clothing (t-shirts, hoodies, baseball caps) with its logo, electric cars, and other valuable things.


The company's advantage lies in its versatility. It produces proprietary slots, offers effective punter retention tools, and supplies platforms for online casinos. By the end of 2021, the developer had entered the top three iGaming brands in the Asian market. Its catalogue features a vast number of slot machines and table titles with an Eastern theme. Digital reels showcase characters from popular myths and fairy tales, images with local symbolism, and representatives of flora and fauna.

Habanero’s software is essential for operators planning to work in Asia.

Here are some characteristics of the studio's collection:

  • 150+ products, predominantly slots and table games;
  • 2–3 new releases every month;
  • quality certificates from iTechLab, eCOGRA, and BMM Testlabs;
  • licences from the UK, Isle of Man, Gibraltar, Sweden, Romania, and the Philippines;
  • seamless launch on both mobile and desktop devices;
  • impeccable design and sound quality;
  • a wide range of themes, from traditional fruit mixes to magical Eastern titles;
  • a vast number of festive video slots;
  • connection of machines to branded jackpot series.

3 Oaks Gaming (Booongo)

Casino software by Habanero 3 Oaks Gaming (Booongo)

This is a young but promising studio that attracts its audience through:

  • cross-platform slots;
  • advanced engagement features;
  • a user-friendly, high-performance back office.

The vendor releases 2–3 titles every month. The slot machines are distinguished by superb 3D graphics, advanced mathematical models, and multilingual, multi-currency support.

The content is translated into 23 languages, considering local audience preferences and bonus restrictions imposed by regulators.

Booongo is known for its effective retention tools that come bundled with the content:

  • Most slots feature a Spectator mode. Gamblers can participate in 1v1 tournaments, observe the actions of other punters, and enhance their experience.
  • The Replay and Hand's History functions allow users to review past gameplay and betting history. Data for 50 sessions is stored in the clipboard.
  • Seasonal missions and contests are available to VIP clients with a specific rating, and the number of rounds played overall.

The proprietary content is certified by iTech Labs and eCOGRA. Its installation is available along with an advanced management system. The software includes detailed statistics and analytics, customisation tools, and audience acquisition and retention instruments.


The company focuses on creating an exciting and memorable gambling environment, prioritising the player experience. The supplier collaborates with both B2C and B2B businesses, offering slots to online casinos as well as content aggregators.

iSoftBet is a dynamically growing firm with a team of over 300 employees. Its software is delivered to 19 jurisdictions, including Malta, Sweden, the United Kingdom, Switzerland, Romania, and other countries with a developed iGaming sector.

The product portfolio includes over 150 in-house titles. The vendor also creates branded slots on demand and provides content from other studios through its API aggregator.

iSoftBet's unique selling point is its meticulously crafted and distinctive design of entertainment. Players feel as though they are entering a world of Disney fairytales or augmented reality due to the carefully drawn characters. Realism, dynamism, and original storylines make the firm’s slots among the best in the market.

The company's performance has been recognised with several awards, including:

  • «Mobile Product Provider» and «RNG Casino Supplier» at the EGR B2B Awards 2019;
  • Gaming Intelligence HOT 50 at the SEG Awards 2019;
  • «Outstanding Achievement in Compliance» at the Vixio Global Regulatory Awards 2021, among others.


This is a pioneer in the production of digital slots and table games with integrated RNG. The Swedish company has been operating in the market since 1994. It has managed to release hundreds of modern products with advanced mechanics and excellent graphics quality.

NetEnt has offices in Sweden, Poland, Ukraine, the USA, Gibraltar, and Malta. The studio employs a comprehensive approach to business, offering a catalogue of games (table titles, cards, slots, jackpot versions), administration systems, tools for seamless API integration, and other useful solutions.

The firm is well-known for its proprietary jackpot series, Mega Fortune. It includes only 5 releases (Mega Fortune, Mega Fortune Dreams, Arabian Nights, Hall of Gods, and Grand Spinn Superpot), but the payouts reach astronomical numbers. The maximum prize of €17.86 million has earned a place in the Guinness World Records.

The entertainment library is dominated by slots. These are linear products and versions with cluster-based pay line structures.

The content is tested by independent laboratories:

  • eCOGRA;
  • Technical Services Bureau;
  • Gaming Laboratories International;
  • Global Gambling Guidance Group;
  • iTech Labs.

The studio's solutions are approved in 30+ jurisdictions, completely covering the prestigious European market. The proprietary content is supplied to countries in North and South America and Asia, contributing to the continuous growth of the brand's audience.

Pragmatic Play

Pragmatic Play's young and ambitious team focuses on enhancing the user experience. Professional artists, architects, and designers work on each new solution, studying gambling preferences and trends in the iGaming world. These specialists also incorporate advanced mechanics and engagement features in the studio's products.

The company introduces 3–4 slot machines monthly. Each title stands out with an exciting theme, attractive mechanics, and a balanced bonus program. Punters enjoy spinning the digital reels while operators reap their profits.

As one of the pioneers in the market, the vendor introduced an effective customer retention system, Drops & Wins. Its goal is to increase audience loyalty, extend gaming sessions, and boost gamblers' average spending.

The system’s key components include:

  • weekly tournaments;
  • jackpots;
  • free spins;
  • seasonal promotions and missions;
  • reward multipliers;
  • prize giveaways;
  • free bonus cards.

The studio's product line is approved in 20+ jurisdictions. The cross-platform content is available in 30+ languages and supports all major currencies.

Relax Gaming

Gambling software by Relax Gaming

The European company's portfolio includes solutions to cater to various preferences:

  • digital slots and bingo;
  • software for poker tournaments with HexaPro;
  • the progressive win system Dream Drop Jackpots;
  • the customised platform Relax Apex.

Operators collaborating with Relax Gaming can quickly launch a gambling startup from scratch. Clients receive a vast array of useful business tools, certified content, and customer account management controls.

The studio adopts a mobile-first approach, creating products initially for smartphones and subsequently for desktop devices. The software is known for superior image and sound quality, captivating promotional videos, and exclusive bonuses. The variety of themes is also impressive, featuring games centred around animals, pirates, robots, aliens, and more.

The Dream Drop Jackpots system can be integrated with all the firm’s solutions, be it slots, bingo, or poker. The products with this mechanic include Mega, Major, Maxi, Midi, and Rapid draws. The minimum bet is €1, and the maximum prize is €1,000,000.

The Main Things about the Best Online Casino Providers

Acquiring high-quality software is the key to a gambling platform's prosperity and profitable operation.

  • In 2023, an increasing number of businesses prefer versatile software developers who supply amusement content, management systems, gamification tools, and other useful products.
  • Modern punters enjoy playing slots with advanced mathematical models and engaging features. Big Time Gaming leads in this direction. The company produces solutions with four advanced mechanics (Megaways, Megaclusters, Megapays, and Megaquads).
  • Players also appreciate classic machines with 3 or 5 reels, free spins, and jackpots. Traditional slots are offered in the Novomatic, Microgaming, and NetEnt collections.
  • Evolution Gaming is a leader in live entertainment production. The popularity of real dealer content is rapidly growing due to the authenticity of the gambling process and generous payouts.

The Smart Money company is your reliable vendor of proprietary solutions for casinos. Here, you can find up-to-date slots, advanced CRM systems, security software, reliable payment aggregators, and much more.

Our studio offers services like:

Reach out to our support team for more details.

Hans Adrian

Hans Adrian

B2b Gambling Business Advisor & Strategist

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